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120 ХХ Х І I Конвенція СУА In addition to offering information for the public, the website redesign in cludes a portal that contains a repository of impo rtant documents for our members and is for the exclusive use of members. Updated Position Descriptions and Policies , and Procedures As the website was being redesign ed, I led the National Board ’s effort to review and update the organizat ion’s Position Descriptions, as well as Policies and Procedures. With the completion of the m embers - only p ortal, t hese documents, as well as the UNWLA B ylaws, reporting forms and various templates are now available to all of our members through the website. Creation of UNWLA Brand Book The process of public relations includes ensuring a consistent use of our b rand. While reviewing various UNWLA b ranch and Regional Council Facebook pages, I noticed an inconsistent u se of our logo. Often the logo was embellished with various additional decorations, such as branch numbers, or graphics. Letterhead designs were also inconsistent. Branches and Regional Councils often designed their own letterheads. In short, there was a g reat deal of inconsistency in the presentation of the UNWLA brand. As a result, the Executive Committee authorized the creation of a UNWLA brand guideline. Working with a consultant , the UNWLA Brand Book was created. The Brand Book defines our logo and th e logo’s proper use and placement in documents and advertising . The Brand Book also defines a standard UNWLA letterhead, envelope, and a business card that can be tailored for use by b ranches and Regional Councils. Nadia Nynka (second from right) an d other Ukrainian American community representa tives meet with Rep. Rodney Frelinghuysen in Washington DC during the June 2019 Ukrainian Day advocacy event. Community Outreach and Representation A major responsibility of the position of 3rd Vice President is to represent the organization before the larger community. In my role, I represented the UNWLA at the following functions: • As a UNWLA representative to the US Co mmittee for Ukrainian Holodomor Genocide Awareness, parti cipated in several Holodomor a warene ss events in Washington DC during which I had the opportunity to meet Representatives Marcy Kaptur of Ohio, Brendan Boyle of PA, as well as Bill Pascrell and Rodney Frelinghuysen of NJ. • Attended concert in honor of the U krainian Insurgent Army (UPA ) held at the Ukrainian American Cultural Center in Whippany NJ in October 2017. • Along with Marianna Zajac, attended a dinner in honor of the head of the Ukrainian Greek Catholic Church Patriarch Sviatoslav Shevchuk held in Stamford CT in August 2018. • At the invitation of the Permanent Representative of Ukraine to the United Nations, attended the Ukrainian Independence Day celebration a t the Ukrainian Institute in New York City in September 2018. • In September of 2018, attended the dedication of a plaque in honor of Raphael Lemkin at the Ukrainian Institute. In his role as international legal scholar, Raphael Lemkin first introduced the use of the term “genocide” and in 1953 published an article “Soviet Genocide in Ukraine” that identified
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